Tired of doing webinars where only a fraction of your registrations show up? In this blog post, we will discuss three tips that should help boost your webinar attendance rate so that you’ll be able to engage more participants and generate more sales!
When someone new comes to your website, it’s often hard for them to get all the information you would like them to have in a single visit. You want them to know about the problems you solve, the value you can create for them, and what makes you different from your competition. One of the most important things that often gets overlooked, however, is getting them to understand thatRead more
Have you ever seen the Northern Lights in person? We’ve all seen pictures like the one above. But the feeling of actually seeing it for the first time is hard to describe. If you’ve seen the Northern Lights before, you’re probably remembering that feeling. But if you haven’t, no amount of description is going to do it justice. That’s something you have to experience. It’s like the first timeRead more
Imagine for a second that you are interested in backing a Kickstarter campaign for the latest fancy backpack. So you head over to the Kickstarter campaign and sign up for updates on that product. Let’s say a few days go by, and then you get an email from the product manager saying you’ve been selected randomly to receive a free gift (a legit gift, not one of those lameRead more
In this tutorial, you’ll learn how to add a PicSnippet to an email in Klaviyo. In your PicSnippet account, load the PicSnippet you want to use. Scroll to the bottom of your PicSnippet image and click the “Generate Code” button. In the following “Get the Code” screen, under the Select your Platform drop-down menu choose “Klaviyo”. Then in the “Value for:…” drop-down menu choose the appropriate value forRead more
In the year I spent working with Frank Kern, we sent a LOT of emails. But one particular email that we sent stood out from the rest. We always sent our email campaigns in batches of 3 or 4 emails. Frank had (and still has, I believe) a theory that his list needed to be sent the same email at least 3 times before they would actually read it.Read more
What is a PicSnippet? Here’s the easy definition. A PicSnippet is an image that has some dynamic data on it, like a first name or a birthdate: Does this get you excited?!?! Maybe, maybe not. Never fear, PicSnippets is SO MUCH MORE: PicSnippets helps you build a stronger connection with your prospects and customers. Building a stronger connection is one of the best ways to get your audience to knowRead more